Tweet Rewind:16 Great Articles About Integrating Direct Mail With Digital Marketing

During the past year that I have been on Twitter, I have tweeted many valuable articles from various sources about lots of different marketing topics. Since I know very few people on Twitter will ever go back and look at old tweets, I have decided to make it easier by compiling them all for you in easy to digest lists I call "Tweet Rewinds". This will be the first in a series of posts that highlight the best articles I tweeted on a variety of different marketing topics.

One of the topics I have tweeted about more than anything else is... how direct mail can be integrated with online marketing channels, such as the internet, email and social media.

So, without further ado, below are 16 great articles I have tweeted that talk about how to integrate direct mail with digital marketing mediums:

4 Direct Marketing Tips for Using the Latest Multichannel Tools?

How to use direct mail to drive website traffic

5 Ways Direct Mail Marketers Can Mix It Up

Making direct mail and e-mail work together

Direct Mail's Role in Integrated Marketing Communications

The Next Wave of Cross-Media Communications: A Perfect Storm

Direct Mail + Email + Mobile + Social Media = Great Fundraising

6 Reasons Integrated Direct Marketing Can Lead To A Brighter Future For Your Company

What Do You Mean You’re Not Integrating Variable Printing Into Your Multichannel Marketing Plans?

3 Ways to Strengthen the Web-to-Direct Mail Connection

The Next Generation of Direct Mail Is Here

Top-10 Reasons Your Business Needs Cross-Media Services Now!

5 Ways Direct Mail Can Help Drive Traffic Online

Direct mail works best with other media

The Happy Marriage of Direct and Digital

Closing Online-Offline Marketing Gaps

Have you read (or written) any great articles about this topic? If so, please share them in the comments below.